Premier Hockey Federation
Elevating women's sports + shaping the future of women's hockey. We played every position as Agency of Record for this groundbreaking league π
Overview
From rebranding and launching franchises, to developing jerseys and league-wide creative and video, we played a pivotal role in elevating the professionalism and profile of the Premier Hockey Federation (PHF) as their Agency of Record, leading to a groundbreaking merger between the PWHPA and PHF (PWHL).
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From building dynamic brand identities from the ground up to elevating existing branding to new heights, we were responsible for all creative strategy, execution, and production aspects of the day-to-day content, and the league's major events, including the All-Star games, Isobel Cup Championship, league awards, and free agency.
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Our contributions extended beyond individual teams, offering innovative designs to elevate the league as a whole.
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As a testament to our impact, key stakeholders recognize the transformative role we played in elevating the league and women's sports as a whole - leaving an indelible mark on the women's sports landscape.
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Services
- Animation
- Branding + Identity
- Broadcast Production
- Content Strategy
- Creative Direction and Development
- Marketing Campaigns
- Merchandise Development
- Motion Design
- Post Production
- Promotional Materials
- Sound Design
- Strategy
- Uniform Design
- Video Production
Results
Total In-Season Creative Assets + Videos Developed
Jerseys Developed
Teams Launched
Season Length
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![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/64b70ffdfc7804d1c073bf35_PHF-1920x1080-Photo-Champ.png)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/64b70f78bda007c32b388f3a_PHF-1920x1080-Photo-Playoff1.png)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/6495a99dfc9d0b04305be045_PHF-2022-Isobel-Cup-Logo-Diagram.jpg)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/649f48ea59b0ab9cac9ac16b_PHF-AS-2023-Diagram.png)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/64b70f40e8d8d9d60cf47c39_PHF-1920x1080-Photo-All-Star.png)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/64b711265bf7eaa27a47fb26_PHF-1920x1080-Photo-All-Star3.png)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/64b81b0f50ad823b085f29bb_Dark-Seas-Jerseys3.jpg)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/64b81a10db5ceb705ab11a7d_Dark-Seas-Jerseys2.jpg)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/64b81a05309f0073fa2ad860_Dark-Seas-Jerseys1.jpg)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/64b81c995b90ac8ded139efa_Pennies-Jerseys3.jpg)
![](https://cdn.prod.website-files.com/647451c879897e2a6b0ef8b1/64b81c53d27ba059aed03650_Pennies-Jerseys1.jpg)