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We need to be doing that

EP 70: Katie Cavender

Katie Cavender is the Assistant Director of Communications and Branding for the College Football Playoff

Katie Cavender is the Assistant Director of Communications and Branding for the College Football Playoff.

She owns over a decade of experience in the college sports landscape, including 11 years at the Mountain West Conference. Katie has also spent time at Boise State University and the Pac-10 Conference as part of an incredibly impressive resume.

We talked to her about:

  • Her origin story and rise to a leadership in college athletics
  • The ever changing dynamics in college sports
  • The impact of NIL
  • How the new expansion of the college football playoff will benefit fans
  • Her perspective on social/digital content creation for the college football playoff
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